CCSI Cork Crowncap Database - Brewer/Bottler
   
Entered: 27 Aug 2009 00:02 - Bob Burr - Modified: 17 Nov 2017 10:45 - Jon Bailey
 Brewer/bottler #2522
Name Coca-Cola GmbH Essen
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City Essen
State/Province Nordrhein-Westfalen
Country Germany
Type Soft Drink Bottler
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Extra info Max Keith was the first manager of Coca-Cola GmbH, founded in Essen in 1930,
Due to restrictions on shipping between Nazi Germany and the United States during hostilities, the plant could no longer get Coca Cola syrup. Keith needed to do something to keep the plant in operation and in 1940, he asked his chief chemist dr. Scheteling to develop an alternative and to come up with a fruit flavored drink made from whatever raw materials he could find. A drink was created using apple fiber left over from cider presses and whey, a byproduct from cheese manufacture, The name 'Fanta' came during an employee contest to name the new beverage. Keith told them to let their Fantasie (German for imagination) run wild. On hearing that, salesman Joe Knipp spontaneously arrived upon the name Fanta. The original German Fanta had a yellow color and a different flavor from that of Fanta Orange; the exact flavor varied throughout the war, depending on the availability of ingredients. It became very popular in Germany, mainly because of it's fruity tang.

After World War II, Fanta was introduced to the United States by Coca-Cola, and in 1960, Coca-Cola bought the trademark.
  
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Other names used for this Brewer/bottler
Name 1 Hersteller Coca-Cola GMBH (Essen)
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