CCSI Cork Crowncap Database - Brewer/Bottler
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 Brewer/bottler #906 | | | Name | Nesbitt's Fruit Products Company |
| | Address | 3014 E. 11th St.
Use for all US cork-backed Nesbitt's and Sprig crowns where local bottler is not indicated. |
| | | State/Province | California |
| | | | | | Extra info | The Nesbitt's Fruit Products Company was founded in 1924, named after its founder Hugh S. Nesbitt. The Nesbitt's brand debuted in 1927, initially as part of the company's line of soda fountain products. Nesbitt's began bottling Nesbitt's orange in either 1938 or 1939, putting it in direct competition with established market-leader Orange Crush. The drink was distinguished by the fact that it was made from 10% California orange juice. The brand was franchised to independent bottling companies all over the United States. Nesbitt's became the US market leader of orange soda pop during the late 1940s and 1950s, with advertisements featuring a
then-unknown model named Marilyn Monroe (1946) and proclaiming itself to be the "Largest selling bottled orange drink in the world". In the 1950s, the company introduced Sprig, a lemon-lime drink. Nesbitt's own brand of orange beverage was surpassed in popularity by Fanta in the 1960s and faded in popularity. In 1972, the company was sold to The Clorox Company, and in April 1975, the bottling operation was sold to Moxie Industries, Inc. (now Monarch Beverage) of Atlanta.
The bottling plant on E. 11th St. was established in 1947. |
| | | | | | | Other names used for this Brewer/bottler | | Name 1 | Nesbitt's Bottling Co. (Los Angeles, CA) |
| | | Name 2 | Sprig Sales Company |
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